1. Data Protection at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit our website. Personal data is any data with which you can be personally identified. Detailed information on data protection can be found in the privacy policy listed below this text.

Data Collection on Our Website

Who is responsible for data collection on this website? Data processing on this website is carried out by the website operator. Their contact details can be found in the imprint on this website.

How do we collect your data? Some data is collected when you provide it to us. This may, for example, be data you enter in a contact form.

Other data is collected automatically when you visit the website. These are mainly technical data (e.g. browser type, operating system, or time of page access). This data is collected automatically as soon as you enter our website.

What do we use your data for? Part of the data is collected to ensure error-free provision of the website. Other data may be used to analyze your user behavior.

What rights do you have regarding your data? You have the right to receive information free of charge at any time about the origin, recipients, and purpose of your stored personal data. You also have the right to request the correction, blocking, or deletion of this data. For this, as well as for further questions regarding data protection, you can contact us at any time at the address provided in the imprint.

You also have the right to lodge a complaint with the competent supervisory authority.

Furthermore, you have the right, under certain circumstances, to request the restriction of the processing of your personal data. Details can be found in the privacy policy under "Right to Restrict Processing".

Analysis Tools and Third-Party Tools

When visiting our website, your surfing behavior may be statistically evaluated. This happens mainly with cookies and so-called analytics programs. The analysis of your surfing behavior is usually anonymous; the surfing behavior cannot be traced back to you. You can object to this analysis or prevent it by not using certain tools. Detailed information can be found in the following privacy policy.

You can object to this analysis. We will inform you about the objection options in this privacy policy.

2. General Notes and Mandatory Information Data Protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with the legal data protection regulations and this privacy policy.

When you use this website, various personal data is collected. Personal data is data with which you can personally be identified. This privacy policy explains what data we collect and what we use it for. It also explains how and for what purpose this happens.

We would like to point out that data transmission over the internet (e.g., communication via email) may have security gaps. Complete protection of data against access by third parties is not possible.

Note on the Responsible Party

The responsible party for data processing on this website is:

Massfeller Beton2Go GmbH Kurt-Massfeller-Straße 1 56249 Herschbach

Phone: +49 (0)2626 – 51 66 Email: beton2go@massfeller.de

The responsible party is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data (e.g. names, email addresses, etc.).

Revocation of Your Consent to Data Processing

Many data processing operations are only possible with your express consent. You may revoke consent at any time. A simple email to us is sufficient. The legality of data processing carried out before the revocation remains unaffected.

Right to Object to Data Collection in Special Cases and to Direct Advertising (Art. 21 GDPR)

If data processing is based on Art. 6 (1)(e) or (f) GDPR, you have the right to object at any time for reasons arising from your particular situation, including profiling. To determine the legal basis, refer to this privacy policy.

If you object, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds that override your interests, rights, and freedoms, or the processing is for the establishment, exercise, or defense of legal claims (objection under Art. 21(1) GDPR).

If your personal data is processed for direct advertising, you have the right to object at any time. This also applies to profiling related to such advertising. If you object, your data will no longer be used for direct advertising (Art. 21(2) GDPR).

Right to Lodge a Complaint with a Supervisory Authority

In the case of violations of the GDPR, you have the right to lodge a complaint with a supervisory authority, particularly in the Member State of your habitual residence, place of work, or the place of the alleged violation. This right exists without prejudice to other administrative or judicial remedies.

Right to Data Portability

You have the right to have data which we process based on your consent or in fulfillment of a contract automatically transferred to yourself or a third party in a common, machine-readable format. If you request direct transfer to another controller, this will only be carried out if technically feasible.

SSL or TLS Encryption

This site uses SSL or TLS encryption for security reasons and to protect the transmission of confidential content, such as orders or inquiries sent to us. You can recognize an encrypted connection by the browser address line changing from "http://" to "https://" and by the lock icon.

When SSL or TLS encryption is activated, data you transmit cannot be read by third parties.

Information, Blocking, Deletion, and Correction

Within the scope of applicable laws, you have the right at any time to free information about your stored personal data, its origin, recipients, and purpose, and, if applicable, the right to correction, blocking, or deletion. For further questions, you may contact us at the address in the imprint.

Right to Restrict Processing

You have the right to request the restriction of processing of your personal data. You can contact us at any time at the address provided in the imprint. The right to restriction applies in the following cases:

If you dispute the accuracy of personal data, we need time to verify it. During the verification period, you have the right to request limitation of processing.

If processing is unlawful, you may request restriction instead of deletion.

If we no longer need the data but you need it for legal claims, you may request restriction instead of deletion.

If you object under Art. 21(1) GDPR, we must weigh your interests against ours. As long as this assessment is ongoing, you have the right to restrict processing.

When processing is restricted, the data—aside from storage—may only be processed with your consent, for legal claims, to protect rights of others, or for important public interest.

Objection to Promotional Emails

The use of contact data published within the legal notice obligation for sending unsolicited advertising and information materials is hereby rejected. The site operators expressly reserve legal action in the case of unsolicited advertising, e.g., spam emails.

3. Data Collection on Our Website Cookies

This website uses cookies. Cookies do not harm your computer and do not contain viruses. They make our service more user-friendly, effective, and secure. Cookies are small text files stored on your device by your browser.

Most cookies are “session cookies,” which are automatically deleted after your visit. Other cookies remain on your device until deleted. These cookies enable us to recognize your browser during future visits.

You can set your browser to notify you before cookies are saved, allow them only in individual cases, reject them generally, or automatically delete them on closing the browser. If cookies are disabled, the website may not function properly.

Cookies required to perform electronic communication or provide requested functions (e.g. shopping cart) are stored based on Art. 6 (1)(f) GDPR. The website operator has a legitimate interest in storing cookies for the error-free and optimized delivery of services. Other cookies (e.g. analytics cookies) are treated separately.

Server Log Files

The site provider automatically collects and stores information in server log files that your browser automatically transmits:

Browser type and version

Operating system

Referrer URL

Hostname of accessing device

Time of server request

IP address

This data will not be merged with other data sources.

The collection is based on Art. 6 (1)(f) GDPR. The operator has a legitimate interest in error-free display and optimization.

Contact Form

If you send us inquiries via contact form, the details from the form including contact data will be stored for processing and for follow-up questions. We do not share this data without your consent.

Processing is based on Art. 6 (1)(a) GDPR. You may revoke consent at any time. Data will be stored until you request deletion, revoke consent, or the purpose no longer applies (e.g. after processing is completed). Legal storage requirements remain unaffected.

4. Social Media Facebook Plugins (Like & Share buttons)

Our website uses plugins of Facebook, provided by Facebook Inc., 1 Hacker Way, Menlo Park, California 94025, USA. Plugins are identifiable by the Facebook logo or “Like” button. An overview of plugins can be found here: (developer link).

When you visit our site, a direct connection is established between your browser and Facebook’s servers. Facebook receives information that your IP has visited our site. If you click “Like” while logged in, content can be linked to your profile. Facebook may associate visits with your account.

More info in Facebook’s privacy policy. If you do not want Facebook to associate visits, log out.

Use of plugins is based on Art. 6 (1)(f) GDPR.

5. Analytics Tools and Advertising Google Analytics

This website uses Google Analytics, a service by Google Inc., 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA.

Google Analytics uses “cookies.” Data generated by cookies is transferred to and stored on Google servers in the USA.

Use is based on Art. 6 (1)(f) GDPR. The operator has a legitimate interest in analyzing user behavior for website and advertising optimization.

Google Search Console

This website uses Google Search Console to technically monitor the website for errors. We do not submit user or tracking data to Google; we only receive data from Google.

IP Anonymization

We have activated IP anonymization. IP addresses are shortened within the EU before transfer to the USA. Only in rare cases is the full IP transferred. Google processes data on behalf of the website operator. IP addresses are not merged with other data.

Browser Plugin

You can prevent storage of cookies via browser settings. You may also prevent Google from collecting data by installing a browser plugin.

Objection to Data Collection

You can prevent data collection by clicking an opt-out link. An opt-out cookie will be set.

More information is in Google’s privacy policy.

Data Processing Agreement

We have signed a data processing agreement with Google and comply with German standards.

Demographic Data

This website uses “demographic features,” enabling reports on age, gender, and interests. This data cannot be traced to individuals. You can disable it in your Google account.

6. Plugins and Tools YouTube

Our website uses plugins from YouTube, operated by YouTube, LLC, USA. When you visit a YouTube plugin page, a connection to servers is established, and YouTube receives which page you visited.

YouTube may store cookies. If logged in, YouTube may assign browsing behavior to your profile.

Use is based on Art. 6 (1)(f) GDPR.

Google Web Fonts

This site uses Google Web Fonts for uniform typographic representation. When loading fonts, your browser connects to Google servers, giving Google knowledge of your IP address.

Use is based on Art. 6 (1)(f) GDPR.

Google Maps

This website uses Google Maps via API. To use Maps, your IP must be stored and sent to Google servers in the USA.

Use is based on Art. 6 (1)(f) GDPR.

7. Social Media Profiles Data Processing in Social Networks

We maintain publicly accessible profiles on social networks. Social networks can analyze your behavior extensively when you visit their site or sites with embedded content.

If you are logged in, visits can be linked to your account. If you are not logged in, data may still be collected via cookies or IP address.

Based on this data, operators can create user profiles and display interest-based advertising.

We cannot track all processing activities. Refer to the privacy policies of the respective networks.

Legal Basis

Our social media presence aims at the widest possible online visibility and is a legitimate interest according to Art. 6 (1)(f) GDPR.

Analytics by networks may be based on different legal grounds.

Joint Responsibility

When you visit our profiles, we and the network operator are jointly responsible. You may exercise rights (access, deletion, etc.) against either party. However, we have limited influence over the operator's processing.

Storage Duration

Data collected directly by us will be deleted when no longer needed, you request deletion, revoke consent, or purpose no longer applies. Cookies remain until deleted.

We have no influence over storage duration by networks. Please refer to their policies.

Social Networks in Detail Facebook

We have a profile on Facebook. Provider: Facebook Inc., USA. Facebook is certified under the EU-US Privacy Shield.

We have an agreement with Facebook on shared responsibility (Controller Addendum). It defines responsibilities for processing.

You can adjust advertising preferences in your account settings.

See Facebook’s privacy policy for details.

Instagram

We have a profile on Instagram. Provider: Instagram Inc., USA. See Instagram’s privacy policy for details.